Accessing the User Persona Canvas is straightforward.Whether you're starting fresh or building on existing Product Vision work, you'll have a comprehensive workspace to develop detailed customer personas that drive your product strategy.Step-by-Step Access Guide:#
Direct Access via Discover SectionStep 1: Login to Shorter LoopEnter your credentials and log into your account
You'll be directed to your main dashboard
Step 2: Navigate to the Discover SectionLocate the left-side navigation panel on your dashboard
Look for the "Discover" section
Click on "Discover" to expand the available discovery tools
Step 3: Select User PersonaWithin the Discover section, you'll see four main options:
Click on "User Persona" to access the canvas
Welcome screen with "Start Creating Your Personas" guidance
Overview of persona components and their purposes
Large "+ Persona" button to begin creation
Main Persona Canvas Sections:Bio & Quote: Personal background and representative statement
Demographic Information: Customizable fields for relevant customer data
Jobs to be Done: Functional, social, and emotional tasks
Pains: Negative experiences and frustrations
Potential Opportunities: Value propositions and solutions
Pro Tip:
The Product Vision → User Persona workflow ensures your personas are directly connected to your product strategy and target market definitions. This creates better alignment between strategic planning and customer understanding.