How to start with Product Discovery?
Implement a Product Discovery Process, Step by Step in Shorter Loop#
Once you log in to Shorter Loop, you’ll land on the Dashboard or Overview. From there, click the Compass Icon (highlighted in blue) on the left panel to access Product Discovery.
🔍 Product Discovery Overview#
The Discovery module is designed to align your product strategy, customer insights, and business vision. It includes five foundational canvases:
1. ✨ Product Vision#
Craft a compelling vision that drives your product forward.🔧 Key Actions:#
Vision Statement: Write a strong product vision for a new or existing idea.
AI Assistance: Use the blue AI Robot button to generate smart suggestions. Target Groups: Create audience segments using AI or add manually.
Customer Needs: Define what your target audience truly needs.
Product Description: Explain your product in detail for clarity and alignment.
Business Objectives: Set measurable objectives that tie back to your vision.
💡 Tip: You can manually edit any field or let Shorter Loop AI assist at each step.
2. 🧍♀️ Persona#
Build deep, insightful user personas connected to your strategy.👤 Steps to Build Personas:#
Link Target Groups to relevant personas.
Add Personal Details: Include name, role, age, etc.
Biography: Use AI to generate or craft manually.
Goals: Understand what your users aim to achieve. Gains & Pains: Identify user motivations and frustrations to guide your solutions.
3. 🎯 Value Proposition#
Bridge user needs with your product offering.🔗 How to Connect Value:#
1.
From the Persona Canvas, click "Connect Value Proposition" at the top right.
2.
Name your Value Proposition Canvas and proceed.
🔍 Key Steps:#
Link Persona to the Value Proposition.
Gain Creators: Map how your product delivers benefits.
Pain Relievers: Show how you solve user frustrations.
Products & Services: Describe what you're offering.
Experiments: Test and validate your assumptions.
Business Model: Directly connect to your business model.
Impact Map: Link your proposition to strategic outcomes.
4. 🧩 Business Model#
Visualize how your product creates and delivers value.🏗️ Build Out Your Model:#
Connect Value Proposition: Link your validated solution.
Key Partners: Identify collaborators and vendors.
Key Activities: Define what your team must do.
Customer Relationships: Plan how you’ll interact with users.
Customer Segments: Clarify your primary and secondary audiences.
Easy Sharing: Copy a shareable link with one click.
5. 🧩 Feedback Manager#
Shorter Loop's Ideas & Issues system is a comprehensive feedback management platform that organizes all your product ideas and issues into curated collections.As shown in the interface above, the system creates "curated bundles of related ideas that guide product development.Key Features Visible:#
Collections View: Organized groupings of related ideas and issuesAI-Generated Collections: Automatic categorization using artificial intelligenceIdea & Issue Tracking: Each collection shows the count of ideas and issues it containsUser Contributions: Track who contributed to each collectionStarred Collections: Mark important collections for quick access
Need Help?#
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With these five canvases, Shorter Loop empowers you to move from idea to execution—smarter, faster, and more aligned with what your users actually need.🎯 Ready to build smarter? Start with the Compass Icon and let your discovery journey unfold.
Want to Dive Deeper into Product Discovery?Our Complete Guide to Product Discovery goes beyond the basics, covering frameworks, tools, mindset shifts, and more. Perfect for product managers ready to level up their discovery practice. Modified at 2025-07-01 13:24:25